SEO & SEM
SEO & SEM
SEO:- User enters the query in the search field and Google shows the result. Well that’s not the entire story; a larger part of the work is done by SEO. SEO (Search Engine Optimization) drives targeted traffic to your website. There is countless number of ways to generate traffic, but often times the actual visitors are not targeted, thus reducing your conversion rate. Developing an effective search engine optimization and positioning strategy is a deciding factor for a website to achieve top ranking in the search engine position and fulfill the desired objectives.
Where to Place Keyword Phrases:
• Page Title
• Main Body
• Headlines & Bullets
• Call-to-Action Links
• Meta Description
SMM:- Social Media plays a vital role in ranking your website, in other words dragging visitors to your website. SMM (Social Media Marketing) refers to the process of gaining website traffic through any of the social media platforms like include Facebook, Twitter, LinkedIn, YouTube, Google+, Pinterest and many more. Social Media is the online tool that people use to share content, opinions, insights, experiences, etc. thus facilitating conversations, brand awareness and online interaction between groups of people with interest on relevant subjects.
• Social Media Marketing Strategies
• Creating Social Media Business Pages
• Managing Social Media Pages